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Why Shop Your Values?

We are the Future

Today's consumers are the new brand managers for companies big and small. With the easy sharing and transparency of the digital age, what we say and think has the power to both carry and destroy the reputation of a brand.

We are the Community

When we raise our voices we spur improvements in the world of business. Why not bring that power to bear on our community, and to the shops and restaurants we visit every day in our neighborhoods?

We Live Our Values

When thousands of New Yorkers shop, eat, and live their values, we will send the message that sustainability is profitable, ethics is indispensable, and community comes first.

The message will be impossible to ignore.

Let's start shaping a more sustainable New York. It starts with YOUR pledge...

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From The Blog

From Small Beginnings Come Great Things

May 11, 2012 - Community, Consumers

Thank you so much for being a part of the first ever Shop Your Values Week. We hope you had fun discovering local businesses you liked and meeting each other at our events! ‘Cause that’s what we’re all about: Living our values. Personally, we at teamĀ ethikus had a great time. And this is just the [...]

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Follow @EthikusNYC | Hashtag #SYVW

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